Azalea is where it all began - a boutique florist that focuses on seasonality and the beauty of nature's diversity. Stocking a large range of stunning and unique flowers and foliage, specialising in Australian natives and seasonal blooms.
Established in 2014 by industry veteran Michael Pavlou, Azalea are committed to providing customers and the community with the highest quality products the flower industry has to offer whilst being conveniently located on the Coventry Street edge of the bustling South Melbourne Market.
Azalea Flowers passionate team of skilled florists can create beautiful, bespoke creations for your wedding or event. They work extensively with stylists, businesses and brands to create floral experiences that suit your brief and budget. They also specialise in DIY weddings and events.
Recently featured as the florist to visit in Melbourne in Monocle’s inaugural Melbourne Travel Guide. The store also features an ever changing array of unusual (and easy to care for) indoor plants, sure to entice even those who are missing a green thumb.
South Melbourne Market
322 - 326 Coventry Street
Tuesday to Sunday
8am to 4pm
8am to 5pm
+61 3 9696 4978